Culture & Change

Artificial intelligence has moved from the margins of innovation to the core of business strategy. Yet as organisations rush to harness its power, one truth is becoming increasingly clear: the greatest risks of AI are not technological—they are cultural. Algorithms can be audited, data can be secured, and models can be retrained. But if the culture surrounding AI adoption is flawed—if teams lack trust, accountability, transparency, or shared purpose—then no amount of technica